This quote stares me in the face every time I leave my home. It is one of the most important things I can do to create change for the world I want to live in.
How do I do it?
I choose not to buy any products from companies I feel do not represent that world I want to live.
Here's an example......
the Clorox Company
I have an issue when a company uses these kind of lines to sell a line of their products
'A balanced, natural lifestyle begins with a clean home. That’s why the people at Clorox got to work on a line of products that clean powerfully without harsh chemical fumes or residue.'
while still selling product containing harsh chemical fumes and residue
My thoughts are....
If you are selling a product on the basis you want to help the environment and protect the consumer, you shouldn't be selling products that do the opposite.
So I use my purchasing power to let them know I do not believe in what they are doing. Now you might think that one person doing this won't make a difference and that's true but if one person reads this and decides to the same and passes it on to another and they decide to use their purchasing power you create a domino effect. Eventually the company will start to notice a decline in sales, the shareholders will start to notice a decline in their investment and the company will have to start looking at the why's. And that is a start in the right direction
So what other products, beside their own line of cleaning and household products, does the Clorox Company own